RepConnect Solutions

Edge Local Advertising

Put your business in front of local customers when they're ready to shop.

RepConnect's Edge Local Advertising solution helps flooring businesses reach shoppers searching online for products and services in their local market.

Introduction

Meet customers where their search begins.

Today's flooring shoppers often begin their journey online. They're searching for flooring products, local flooring stores, installation services, and inspiration before they ever walk into a showroom.

Edge Local Advertising helps put your business in front of those shoppers while they're actively looking.

RepConnect helps manage that digital advertising strategy so your business can build stronger local visibility and turn online interest into opportunities.

Modern flooring showroom interior with wide plank oak flooring

How it works

From local search to your showroom.

01

Search

A homeowner searches online for a flooring product, service, or local flooring business.

02

Discover

Your business appears through targeted local advertising.

03

Explore

The shopper visits your website to learn more about your products and services.

04

Connect

The shopper can call, submit an inquiry, visit your showroom, or take the next step toward a purchase.

What it does

Built to reach the right shoppers in the right market.

Local Targeting

Reach shoppers in the geographic markets your business serves.

Search Intent

Connect with people actively searching for flooring and related products or services.

Targeted Advertising

Put your business in front of relevant audiences instead of relying solely on broad advertising.

Website Traffic

Drive interested shoppers to your online presence.

Customer Opportunities

Help turn digital interest into phone calls, inquiries, showroom visits, and sales conversations.

Performance Visibility

Understand how your digital advertising is performing and where opportunities exist.

Why RepConnect

Digital advertising with flooring expertise behind it.

RepConnect understands the flooring industry and the unique relationship between manufacturers, retailers, products, local markets, and consumers.

That industry knowledge matters.

Your advertising should reflect the products you sell, the customers you serve, and the markets where you want to grow.

Industry Knowledge

Built around the flooring and home-improvement industry.

Local Market Focus

Advertising designed around the customers and geographic markets you serve.

Simplified Management

RepConnect handles the complexity behind the campaigns so you don't have to.

Connected Customer Journey

Designed to help move shoppers from online discovery toward real-world engagement.

RepConnect + Mohawk Edge Local Advertising

RepConnect is an Edge Local Advertising partner, helping flooring businesses take advantage of targeted digital advertising designed to connect local shoppers with businesses in their market.

Through this partnership, RepConnect brings together industry expertise and digital advertising capabilities to help businesses strengthen their local online presence.

Example customer journey

What the experience looks like.

Illustrative example of how a local shopper can move from an online search to your business.

  1. Local Search
  2. RepConnect-powered advertising
  3. Business website
  4. Product / service discovery
  5. Call • Inquiry • Showroom Visit

Who it's for

Designed for local flooring businesses.

Flooring Retailers

Reach more shoppers researching their next flooring project.

Local Showrooms

Increase visibility among customers in your service area.

Growing Businesses

Build awareness and customer opportunities in markets where you want to expand.

Flooring Professionals

Create a stronger digital connection between your business and local homeowners.

FAQ

Common questions.

What is Edge Local Advertising?
Edge Local Advertising is a targeted digital advertising solution designed to help local businesses reach consumers searching online for relevant products and services.
Who is Edge Local Advertising for?
It is particularly useful for flooring and home-improvement businesses that want to reach local shoppers online.
How does RepConnect help?
RepConnect brings industry knowledge and digital advertising expertise together to help businesses build visibility and connect with potential customers.
Does this replace my website?
No. The advertising is designed to complement your existing digital presence and help bring relevant shoppers to your business.
How do I get started?
Use the existing RepConnect contact or consultation process on findyouredge.dev.

Want to reach more customers in your market?

Talk with RepConnect about how Edge Local Advertising can fit into your digital strategy.